By Christopher Sowah/Ghana,
GHANA – Nigerian singer-songwriter Ladé is preparing to visit Ghana following the remarkable resurgence of her 2022 hit song, “Adulthood Anthem,” which has once again become a viral sensation across social media platforms.
Over the past week, the song has experienced an extraordinary surge in popularity, generating approximately 350,000 new TikTok videos, with the number continuing to grow across TikTok, Instagram, and other social media platforms.
According to Ladé’s team, Ghana has emerged as the driving force behind the renewed success of the song. Following an assessment of the ongoing trend, the team found that Ghanaian users have created more than 250,000 TikTok videos using the “Adulthood Anthem” sound, making Ghana one of the biggest contributors to the song’s latest viral wave.
In response to the overwhelming support, Ladé is preparing to travel to Ghana to personally thank the fans who have continued to embrace her music since the song’s original release in 2022.
The visit is expected to provide the Nigerian singer with an opportunity to connect directly with Ghanaian fans through meet-and-greet sessions, media interviews, press appearances, and other fan-focused activities. Her team is also exploring opportunities for her to attend selected entertainment events and shows during the tour season.
For Ladé, the Ghana visit represents more than a promotional engagement. It is described as a celebration of the relationship that has continued to grow between the artist and her audience across borders.
Since its release, “Adulthood Anthem” has resonated with Ghanaian listeners, who have used the song to tell personal stories, create relatable social media content, and express the realities of navigating adulthood.
The song is now experiencing a fresh wave of popularity in 2026, evolving into a widespread social media movement as thousands of users continue to create content using the sound.
Ladé’s team says the renewed support from Ghana has not gone unnoticed, and the singer is looking forward to meeting the people behind the videos, trends, and continued success of the song.
Beyond the success of “Adulthood Anthem,” Ladé has continued to expand her career within and beyond Nigeria’s music industry.
The song established her as one of Nigeria’s emerging voices, earning recognition as a Spotify Fresh Finds artist and a NET Honours nomination for Breakout Artiste of the Year (Female).
She has also collaborated with several notable artists, including Nigerian superstar Olamide on “One by One,” as well as Indian pop singer Kanika Kapoor and Nigerian artist Alpha P on “Chaap Tilak,” further extending her international reach.
While the official dates for the Ghana visit have not yet been announced, Ladé’s management team is already engaging with media platforms, entertainment stakeholders, event organisers, promoters, and industry players ahead of the visit.
Fans can expect media appearances, interviews, meet-and-greet sessions, fan interactions, and possible appearances at selected shows during the tour season.
Further details regarding the official schedule, media engagements, meet-and-greet activities, and potential show appearances are expected to be announced in due course.
Media organisations and entertainment publications interested in featuring Ladé, conducting interviews, hosting media appearances, or collaborating around her Ghana visit have been informed that the artist’s Electronic Press Kit (EPK) accompanies the announcement, providing additional information, career highlights, music, visuals, and editorial materials.
